For tomorrow (June 30), please complete the Idea Book assignment that Chris introduced at the end of his lecture (“The Fall of Rome”).
“Light Bulbs” – Chris Jordan (2008)
Depicts 320,000 light bulbs, equal to the number of kilowatt hours of electricity wasted in the United States every minute from inefficient residential electricity usage (inefficient wiring, computers in sleep mode, etc.).
J340 Principles of Advertising 